Websites can benefit from localization and internationalization
Around the world, billions of people do not speak their mother tongue. To expand their reach and become more attractive overseas, e-commerce marketers should consider a multilingual website.
Internationalization and localization have several benefits
Internationalization can increase competition with local firms.
Having an internationalized website allows merchants to compete with local businesses around the world that don’t speak English.
It is not surprising that consumers prefer websites in their native language. 73 percent of shoppers prefer to shop from websites that speak their language, according to a recent study.
The benefit of Search engine optimization
Imagine that you wanted to expand your e-commerce business into France and Spain.
The search results in these markets are written in the customers’ native language. In other words, if your Google product pages are not translated, they cannot be found.
The I18N and L10N are essential for adapting to international markets.
Increase in sales through internationalization
Localization led to enviable outcomes for business owners.
A lifestyle clothing brand increased conversion rates by 25% by localizing its website in three languages. Website Traffic increased by 400% and international sales increased by 70%.
You can significantly increase your sales through localization and internationalization. You can achieve higher conversion rates if you communicate better with your consumers.
Internationalization and localization is a cost-effective tactics for gaining customers
It is not necessary to spend a lot of money on website localization and internationalization. Using WordPress plugins and software, you can translate your website for a very low cost.
How to keep your WordPress site safe
During the winter months, whether or not that changes, many of us go to our local pharmacy to get flu shots. Maybe we did it because we had been infected with the flu before, and the pain we experienced after the shot was nothing compared to what we would experience after being infected.
Keeping strong cybersecurity cleanliness to prevent hacking saves you from expensive recovery costs, compromised data, and weakened WordPress security.
”Prevention is better than cure.”
Are you aware that sites that have been violated are more prone to further attacks?
Here are WordPress security tips to make sure your site doesn’t get infected with malware this winter.
Regular updates will be made to WordPress and its features
WordPress is targeted by hackers because it is used by roughly 40% of websites worldwide. Despite the large open-source community, vulnerabilities and regressions found in WordPress Core or popular WordPress plugins are quickly discovered, but only those who maintain their websites or who subscribe to services that alert them are affected, as well as those who renew them for themselves.
You should always check the changelog to see what is included in each update to avoid missing important security patches. These outdated components allow hackers to exploit vulnerabilities in themes and plugins. Staying on top of your website’s updates will keep hackers at bay.
Plugins that help you secure your WordPress site
WordPress is responsive regardless of whether your site and its plugins are current. You must release an update that mitigates the risk before finding out that your site is at risk. Many security plugins come with scanners, server-side file integrity monitoring (SSS), intrusion detection, and other features that protect you when you’re most vulnerable.